Crafty Counter
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Crafty Counter is a FoodTech company delivering patented egg substitutes for individuals with egg allergies or that value a plant-forward lifestyle.
Since the launch of (patented) WunderEggs nationwide in Jan '23, they have gone viral, attracting celebrity evangelists, and currently sold in ~900 stores, including Whole Foods, Wegmans, etc. The business reached a $1M ARR within 6 months since launch and growing fast, fueled entirely by organic growth.
The company is raising $3.5M on a seed equity round, to
- expand distribution by a 1000+ new retail stores,
- launch two new products (deviled eggs and eggless salad) and
- hire exceptional talent in sales, marketing, and product development support.
Crafty Counter has been funded by renowned angel investors, one strategic investor (with a $50M investment portfolio), high net worth individuals and a global impact-based syndicate firm (GlassWall Syndicate) with $1.785M raised to date on convertible notes.